In 2025, the art world is witnessing a transformative shift, with micro-influencers—artists boasting between 10,000 to 100,000 followers—emerging as pivotal figures in digital engagement. Their authentic storytelling and niche appeal resonate deeply with audiences, making them invaluable to brands and art institutions seeking meaningful connections. Here are ten standout art micro-influencers captivating audiences this year:
1. Julie Charette (@purelypixi)
With 97.5K followers and a 3.1% engagement rate, Julie intertwines art and healing, offering intricate tattoo designs and uplifting narratives. Her content serves as a sanctuary for those seeking solace through creativity. Impulze
2. Dina Brodsky (@dinabrodsky)
A master of miniature painting, Dina’s “Bird by Bird” series showcases meticulous detail, earning her a dedicated following of nearly 1 million on Instagram. Her work bridges classical techniques with contemporary themes. Wikipedia
3. Devon Rodriguez (@devonrodriguezart)
Renowned for his realistic subway portraits, Devon’s spontaneous sketches and genuine interactions have made him the most followed visual artist on TikTok, highlighting everyday beauty. Wikipedia
4. Eugenia Tenenbaum (@eugeniatenenbaum)
An art historian and feminist, Eugenia uses her platform to dissect art through a gender lens, fostering critical discussions and empowering her audience with insightful analyses. Wikipedia
5. Bianca Raffaella (@biancaraffaella)
Despite being registered blind, Bianca’s tactile paintings explore themes of memory and perception. Her ethereal works and advocacy for inclusivity have garnered significant attention in the art community. Wikipedia
6. Kimberly Drew (@museummammy)
Formerly the Metropolitan Museum of Art’s social media manager, Kimberly champions Black contemporary art, curating content that amplifies underrepresented voices and fosters inclusivity. Wikipedia
7. Ellen Sheidlin (@sheidlina)
Blending digital art with surreal photography, Ellen’s “survirtualism” captivates her 4.4 million followers, challenging perceptions and pushing creative boundaries. Wikipedia
8. Lindsay Rapp (@lindsayrappart)
Specializing in ocean-inspired art, Lindsay’s luminous paintings celebrate femininity and nature, resonating with audiences drawn to her ethereal aesthetic.
9. Ben Heine (@benheine)
Creator of “Pencil vs Camera,” Ben merges photography and illustration, crafting imaginative scenes that blur reality and art, engaging a diverse global audience.
10. Tiffanie Turner (@tiffanieturner)
Known for her large-scale paper flower sculptures, Tiffanie’s meticulous craftsmanship and exploration of impermanence captivate followers interested in botanical art.
These micro-influencers exemplify the power of authentic, niche content in the art world. Their ability to engage and inspire communities makes them invaluable collaborators for brands and institutions aiming to connect with passionate audiences.